ek66 Privacy Policy — Your Data, Protected
At ek66, the privacy and security of your personal information is treated as a core responsibility. This Privacy Policy explains in plain, formal English exactly what data we collect from Bangladeshi players, why we collect it, how it is stored and protected, and the rights you have over your own information. We are committed to full transparency.
How ek66 Protects Your Privacy
Six foundational commitments that define how we handle your personal data on the ek66 platform.
Secure Data Storage
All personal data collected by ek66 is stored on encrypted servers protected by industry-standard security protocols. We apply AES-256 encryption at rest and TLS 1.3 in transit to ensure your information is never exposed to unauthorised parties.
No Sale of Personal Data
ek66 does not sell, rent, or trade your personal data to third-party marketing companies or data brokers. Your information is used solely for the purposes described in this Privacy Policy, and we share it only where strictly necessary for service delivery.
Your Rights Over Your Data
You retain the right to access, correct, and in certain circumstances request the deletion of personal data we hold about you. Requests can be submitted to our support team at any time, and we will respond within 30 days of receipt.
Minimal Data Collection
ek66 operates on a principle of data minimisation. We collect only the personal information that is strictly necessary for account registration, identity verification, payment processing, and the provision of our betting and casino services to players in Bangladesh.
Transparent Processing
We tell you exactly why we need each piece of information before we collect it. There are no hidden data collection practices at ek66. Every processing activity is documented, purposeful, and disclosed fully within this Privacy Policy.
Defined Retention Periods
Personal data is not kept indefinitely. ek66 maintains clear data retention schedules based on the type of information and the legal basis for holding it. Once the retention period has expired, data is securely deleted or anonymised.
Contents
- 1. Introduction
- 2. Data We Collect
- 3. How We Collect Your Data
- 4. Legal Basis for Processing
- 5. How We Use Your Data
- 6. Sharing Your Data
- 7. Cookies and Tracking
- 8. Data Security
- 9. Data Retention
- 10. Your Rights
- 11. Children and Minors
- 12. Third-Party Links
- 13. Changes to This Policy
- 14. Contact Us
About This Document
This Privacy Policy ("Policy") describes how ek66 ("Platform", "We", "Us", "Our") collects, uses, stores, and protects personal data belonging to users ("Player", "User", "You") of the ek66 website and services. This Policy forms part of our broader Terms & Conditions. By registering an account or using the ek66 platform, you acknowledge that you have read and understood this Policy and consent to the processing of your personal data as described herein.
Introduction
ek66 is an online betting and casino platform primarily serving players based in Bangladesh. We are committed to protecting the personal information of all individuals who interact with our services, and we take our data protection obligations seriously. This Privacy Policy sets out, in clear and formal English, our practices with respect to the collection, use, storage, disclosure, and deletion of personal data.
We encourage all players to read this Policy carefully before using the ek66 platform. If you have questions about any aspect of this document, our support team is available 24 hours a day, 7 days a week, and can be reached at [email protected].
This Policy should be read alongside the ek66 Terms & Conditions and our Responsible Gaming Policy, both of which are accessible from the footer of every page on our platform. Together, these documents form the complete legal framework governing your use of ek66.
The effective date of this Privacy Policy is 1 January 2026. Any updates to this Policy will be communicated to registered players via email and/or a prominent notice on the platform before the revised version takes effect.
Data We Collect
ek66 collects personal data in several categories depending on how you interact with our platform. The categories of personal data we may collect include:
| Category | Examples | Purpose |
|---|---|---|
| Identity Data | Full legal name, date of birth, National Identity Card (NID) number, passport details | Account registration, KYC verification, age verification (21+) |
| Contact Data | Email address, mobile phone number, residential address in Bangladesh | Account communications, transaction notifications, support |
| Financial Data | bKash/Nagad/Rocket mobile number, bank account details, transaction history, deposit and withdrawal records | Payment processing, fraud prevention, AML compliance |
| Technical Data | IP address, device type and identifiers, browser type and version, operating system, session timestamps | Platform security, fraud detection, service optimisation |
| Usage Data | Pages visited, games played, bet history, session duration, click patterns | Service improvement, responsible gaming monitoring, personalisation |
| Communication Data | Support chat logs, email correspondence, feedback submissions | Customer service delivery, dispute resolution, quality assurance |
| Verification Documents | Scanned copies of NID, passport, utility bills (proof of address) | KYC compliance, withdrawal processing, fraud prevention |
We do not collect sensitive special-category personal data such as racial or ethnic origin, political opinions, religious beliefs, health data, or biometric data, unless specifically required for identity verification purposes under applicable law.
How We Collect Your Data
ek66 collects personal data through the following channels and methods:
- Direct Submission: Information you provide when registering your account, completing identity verification, submitting deposit or withdrawal requests, or contacting our support team.
- Automated Technical Collection: Technical data collected automatically when you visit or use the ek66 platform, including IP addresses, device identifiers, browser information, and session activity logs. This collection is facilitated via server logs, cookies, and similar tracking technologies.
- Payment Processors: Transaction confirmation data received from payment service providers including bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank, Visa, and Mastercard when you make deposits or request withdrawals.
- Identity Verification Partners: Where ek66 uses third-party KYC service providers to verify the identity documents you submit, those providers may return verification status data and document authenticity assessments to us.
- Third-Party Game Providers: Gameplay and wagering data generated during your use of games provided by studios including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi may be shared with ek66 to maintain accurate account records.
Legal Basis for Processing
ek66 processes personal data only where a valid legal basis exists for doing so. The legal bases we rely upon are as follows:
- Contractual Necessity: Processing that is necessary to fulfil our contractual obligations to you as a registered player — including account management, payment processing, bet settlement, and customer support.
- Legal Obligation: Processing required to comply with applicable legal and regulatory obligations, including anti-money laundering (AML) requirements, Know Your Customer (KYC) obligations, and fraud prevention duties.
- Legitimate Interests: Processing necessary for our legitimate business interests, provided those interests are not overridden by your privacy rights. This includes platform security, fraud detection, service improvement, and responsible gaming monitoring.
- Consent: Where we rely on your consent as the legal basis for processing — for example, to send you promotional communications — you retain the right to withdraw that consent at any time by contacting our support team or updating your account preferences.
How We Use Your Data
The personal data ek66 collects is used for the following specific purposes:
- To create, manage, and maintain your ek66 player account.
- To verify your identity and confirm that you meet the minimum age requirement of 21 years.
- To process deposits and withdrawals via your chosen payment method (bKash, Nagad, Rocket, etc.).
- To settle bets and casino game outcomes and credit winnings to your account wallet.
- To communicate with you regarding account activity, including transaction confirmations, security alerts, and policy updates.
- To provide 24/7 customer support in English in response to queries and complaints.
- To detect and prevent fraud, money laundering, collusion, bonus abuse, and other forms of prohibited conduct.
- To monitor gameplay patterns as part of our responsible gaming obligations and to identify players who may be experiencing gambling-related difficulties.
- To personalise your experience on the ek66 platform, including tailoring game recommendations and promotional offers.
- To comply with applicable legal and regulatory obligations, including responding to lawful requests from authorities.
- To analyse and improve the performance, functionality, and security of the ek66 platform.
We Will Never
ek66 will never sell your personal data to third-party marketing organisations. We will never use your data to discriminate against you based on protected characteristics. We will never process your data for purposes that are incompatible with the purposes described in this Policy without first obtaining your explicit consent.
Sharing Your Data
ek66 does not share your personal data with third parties except in the following limited circumstances:
- Payment Service Providers: We share the minimum financial data necessary with payment processors (bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank, Visa, Mastercard) to facilitate deposits and withdrawals. These providers are contractually bound to handle your data securely and to use it solely for payment processing purposes.
- Identity Verification Partners: Where third-party KYC providers are used to process identity documents, data is shared only to the extent necessary to complete the verification exercise.
- Game Content Providers: Technical data relevant to gameplay (such as session identifiers and wagering data) may be shared with certified game studios — including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi — to enable game functionality and maintain accurate records.
- Legal and Regulatory Authorities: ek66 will disclose personal data to law enforcement agencies, regulatory bodies, or judicial authorities where required to do so by applicable law, court order, or legal process. We will notify affected players of such disclosures where we are legally permitted to do so.
- Anti-Fraud and AML Services: We may share data with specialist fraud prevention and anti-money laundering service providers where we have a legitimate interest in protecting the platform and our player community from financial crime.
- Business Transfers: In the event that ek66 undergoes a merger, acquisition, or sale of assets, your personal data may form part of the transferred assets. You will be notified in advance of any such transfer and of any resulting changes to this Privacy Policy.
All third parties with whom ek66 shares personal data are required to maintain appropriate technical and organisational security measures and are prohibited from using your data for any purpose beyond that for which it was shared.
Cookies and Tracking Technologies
ek66 uses cookies and similar tracking technologies to operate and improve the platform. A cookie is a small text file stored on your device when you visit a website. The types of cookies we use include:
- Strictly Necessary Cookies: Essential for the platform to function correctly. These cookies enable core features such as session management, security authentication, and load balancing. They cannot be disabled without impairing platform functionality.
- Functional Cookies: Used to remember your preferences — such as language settings and display preferences — to provide a more personalised experience during your session.
- Analytical Cookies: Used to collect aggregated, anonymised data about how players interact with the ek66 platform. This data helps us identify areas for improvement and optimise the user experience. No individually identifiable data is processed for analytical purposes.
- Security Cookies: Used to detect and prevent fraudulent activity, including the identification of unusual login patterns, multiple account registrations from a single device, and automated bot activity.
You may control cookie settings through your browser's privacy or settings menu. However, please note that disabling strictly necessary cookies may prevent you from accessing certain features of the ek66 platform, including account login and payment processing.
ek66 does not use third-party advertising cookies or behavioural profiling cookies that track your activity across external websites.
Data Security
ek66 implements a comprehensive range of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. Our security infrastructure includes:
- SSL/TLS Encryption: All data transmitted between your device and the ek66 platform is protected using TLS 1.3 encryption, ensuring that information cannot be intercepted in transit.
- Encryption at Rest: Personal data stored on ek66 servers is encrypted using AES-256, an industry-standard encryption protocol used by financial institutions worldwide.
- Access Controls: Access to personal data within ek66's systems is restricted to authorised personnel on a strict need-to-know basis. All staff with access to personal data are trained in data protection obligations.
- Two-Factor Authentication: ek66 supports two-factor authentication (2FA) for player accounts, adding an additional layer of security beyond the standard username and password combination.
- Fraud Detection Systems: Automated monitoring systems operate continuously to detect suspicious activity patterns on the platform, including unusual login locations, rapid sequential transactions, and multi-account indicators.
- Regular Security Audits: ek66 conducts periodic security assessments and penetration testing to identify and remediate potential vulnerabilities in our systems before they can be exploited.
While ek66 takes all reasonable precautions to safeguard your personal data, no digital platform can guarantee absolute security. You play an important role in protecting your own information — please ensure that your account password is strong, unique, and not shared with any third party.
Security Incident Reporting
If you suspect that your ek66 account has been accessed without your authorisation, or if you believe your personal data has been compromised in any way, please contact our support team immediately at [email protected]. We will investigate all reported security incidents promptly.
Data Retention
ek66 retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable legal, regulatory, or contractual obligations. Our standard retention periods are as follows:
| Data Category | Retention Period | Basis |
|---|---|---|
| Account and Identity Data | Duration of account + 5 years after closure | Legal obligation (AML / KYC compliance) |
| Financial Transaction Records | 7 years from transaction date | Legal obligation (financial record-keeping) |
| Betting and Gaming History | 5 years from account closure | Legitimate interest (dispute resolution) |
| Customer Support Records | 3 years from last interaction | Legitimate interest (quality assurance) |
| Technical / Log Data | 13 months from collection | Legitimate interest (security monitoring) |
| Marketing Consent Records | Until consent is withdrawn + 2 years | Legal obligation (consent management) |
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised such that it can no longer be attributed to any individual. If you request deletion of your personal data before the end of a statutory retention period, we will restrict active processing of that data while retaining it in archived form solely for the purpose of meeting our legal obligations.
Your Rights
As a player on the ek66 platform, you have the following rights with respect to your personal data. To exercise any of these rights, please contact our support team at [email protected] with your registered account details and a clear description of your request:
- Right of Access: You have the right to request a copy of the personal data that ek66 holds about you, along with information about how that data is being processed.
- Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected or updated without undue delay.
- Right to Erasure ("Right to Be Forgotten"): In certain circumstances, you have the right to request that ek66 delete your personal data. This right is subject to overriding legal obligations — for example, we cannot delete transaction records that we are legally required to retain.
- Right to Restriction of Processing: You may request that ek66 restrict the active processing of your personal data in certain situations, such as where you contest the accuracy of the data or where processing is unlawful.
- Right to Data Portability: Where processing is based on your consent or on a contractual relationship, you have the right to receive your personal data in a structured, commonly used, machine-readable format.
- Right to Withdraw Consent: Where ek66 relies on your consent as the legal basis for processing, you may withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal.
- Right to Object: You have the right to object to the processing of your personal data where ek66 relies on legitimate interests as the legal basis, subject to our being able to demonstrate compelling legitimate grounds that override your interests.
ek66 will respond to all data rights requests within 30 calendar days of receipt. In complex cases, this period may be extended by a further 60 days, in which case we will notify you of the extension and the reasons for it.
Children and Minors
The ek66 platform is strictly intended for adults aged 21 years and above. We do not knowingly collect personal data from individuals under the age of 21. If ek66 becomes aware that personal data has been submitted by a person under 21, we will immediately close the associated account, delete or securely destroy the data in question, and void any transactions associated with the account.
Parents and guardians who believe that a minor under their care has registered on the ek66 platform or otherwise provided personal data to us are encouraged to contact our support team immediately at [email protected]. We will investigate and act on all such reports as a matter of priority.
ek66 employs age verification procedures during registration and may request documentary evidence of age at any time during the account lifecycle. These measures are part of our broader commitment to responsible gaming.
Third-Party Links
The ek66 platform may contain references to third-party services — including game providers such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi — in the context of describing our game catalogue. These are referenced for informational purposes only; ek66 does not maintain outbound links to external third-party websites on its platform pages.
Where game content is delivered via embedded third-party frames or APIs, those providers operate under their own privacy policies and data governance frameworks. ek66 is not responsible for the privacy practices of third-party game studios or technology partners beyond the contractual obligations we impose on them as data processors acting on our behalf.
Changes to This Policy
ek66 reserves the right to update or revise this Privacy Policy at any time. Where changes are material — meaning they significantly affect your privacy rights or the way we process your personal data — we will provide at least 14 days' advance notice before the revised Policy takes effect. Notice will be provided via email to the address registered on your account and/or via a prominent notice on the ek66 platform.
Minor amendments — such as corrections to typographical errors, clarifications of existing provisions, or updates to contact details — may be made without prior notice. The effective date shown at the top of this document will be updated to reflect the date of the most recent revision.
Your continued use of the ek66 platform after the effective date of any updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with any changes to this Policy, you should cease using the platform and may request account closure by contacting our support team.
Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy, or if you wish to exercise any of the rights described in Section 10, please contact the ek66 data protection team using the details below. Our support team is available 24 hours a day, 7 days a week, and all privacy-related enquiries are handled in English.
Privacy and Data Protection Contact
Email: [email protected] — Please include your registered username, the nature of your request (e.g., "Data Access Request", "Deletion Request"), and a brief description. We aim to acknowledge all privacy-related enquiries within 48 hours and to provide a full response within 30 calendar days.
For urgent account security concerns — such as suspected unauthorised access — please use the live chat function within your ek66 account for the fastest possible response from our security team.
Questions About Your Privacy?
If anything in this Privacy Policy is unclear, our support team is available around the clock in English. You can also visit our FAQ page for quick answers to the most common questions about data and accounts.